Learn the technique behind the world's best job titles

Want to watch someone's eyes light up when you tell them what you do? 🤩

Try taking your nouns to the third level.

This fan-favorite exercise is one of my quickest, most powerful techniques for transforming generic job titles into epic conversation starters.

"Your 3-level-noun exercise is a super-strategy for defining the Simon-Sinek ‘Why?’ for a human being." –Mark Palmer

Access a chapter of my Build-a-Bio workbook featuring me on subtitled video with written exercise instructions.